2026 LEGO modular building gift-with-purchase explained

The next LEGO modular building gift-with-purchase is the most unusual entry yet, but now the context behind the build has been fully explained.

When 11371 Shopping Street launches on January 1, 2026, you'll score 40913 Vintage Parade Car at the same time. The 243-piece model is the modular building gift-with-purchase for 2026, and compared to the likes of market stalls, kiosks and standard vehicles before it, this more colourful creation stands out due to its silly nature and the included lamp post structure to expand the street scene.

This odd, but appealing gift has now been explained thanks to the Secrets of our Sets video for 11371 Shopping Street, featuring interviews with the various designers behind next year's modular building.

"There's a gift-with-purchase that's actually linked to the modular set, and it was being developed at the same time," explained Graphic Designer Crisy Dyment. "And the model designer who was working on it wanted to create a parade that linked back to the marching band students who are in the modular building. He's going around asking what the parade could be and what we could do, and so we sit there and wonder what if we did a silly hat parade."

This concept inspired the team to get more creative than usual, testing out different designs for the silly hats, landing on one that necessitated a modification to an important part of the set. Some of the hats prototyped for the model were shared in the video.

"That's super fun, you can do different outfits, different hats and sure enough, we all got really excited and went to the stockroom and started building the silliest hats we could. But then, I came with a hamburger hat, and the model designer loved it, but he needed to raise the banner because otherwise it wouldn't fit. And so he put a lot of effort into making sure that the silly hat could actually pass through the banner.

"So now, the hat can fit through the banner, and you can swap out the banner because now you can have it say 'Silly Hats Parade' or 'Annual Silly Hats Parade'. You can decide if it's an annual thing or just a one-time parade that's coming through town."

LEGO Icons 40913 Vintage Parade Car has more customisation than most other LEGO gifts-with-purchase, and the marching band emblem ensures that it fits in with the story of 11371 Shopping Street. While it is inherently connected to the 2026 modular building, it is not exclusively available with it. All you need to do to qualify for it is to spend £180 / $200 / €200 between January 1 and 11.

This means that the £229.99 / $249.99 / €249.99 11371 Shopping Street will qualify for the gift, as will the likes of 11370 Stranger Things: The Creel House and 71861 The Old Town.

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