LEGO Group marks 60th anniversary of the brick today

Today is the specific day that the LEGO Group has chosen to mark the 60th anniversary of the classic LEGO brick. The LEGO Group is celebrating 60 years of the classic 2x4 LEGO brick this year, with events, activities and products for the entirety of 2018. Today is the day that the patent for that original brick was approved, so has been chosen as the official 'birthday' of the LEGO brick. Activity to celebrate has been going on all over the world, with a giant 2x4 brick erected on New York City, a UK toy shop's storefront completely LEGO-ised and a special celebration at the LEGO House in Billund.

Plenty of organisations have been Tweeting congratulations to the LEGO Group, including 5 Live and Sky News:

Happy birthday, Lego – 60 years of treading on small bricks in bare feet ?. Show us your best builds! #5liveBreakfast pic.twitter.com/hHEAs9lTbp

— BBC Radio 5 live (@bbc5live) January 28, 2018

Over the last 60 years, LEGO has become the world's biggest brand and has been named the 'Toy of the Century'. Here's how... #LEGO pic.twitter.com/E3DQhE70Tn — Sky News (@SkyNews) January 28, 2018

Anyone spending over £125 at shop.LEGO.com will get the exclusive commemorative set 40290 60 Years of the LEGO Brick for free, until February 28 or while stocks last.