LEGO House has revealed this year's exclusive LEGO set, 40507 I Love Billund, that recreates various iconic landmarks from the home of the brick.
The LEGO House exclusive for 2026 has officially been revealed as 40507 I Love Billund. The 1,404-piece set recreates a number of well-known landmarks from Billund, the home of the LEGO brick, in a set that visits different chapters of the toy company's history. 40507 I Love Billund will be available to buy for 749 DKK (around £85 / $120 / €100) from the LEGO House Retail Store in Billund from March 1. For a limited time only, the set will also be available to purchase at LEGOLAND Billund when it opens on March 28.
Designed by LEGO House Master Builders in collaboration with designers from the LEGO Group, 40507 I Love Billund is made up of four modular sections that can be built one at a time or simultaneously as a group. Each section picks out a part of Billund, including the LEGO House itself, LEGOLAND Billund, the LEGO Campus (including Ole Kirk’s House and the LEGO System House) and the Billund playline connecting all the sections together.
There are various details hidden inside each of those miniature landmarks, including a tiny Tree of Creativity, a gold trophy element to represent the LEGO Masters Academy, a Danish flag flying above LEGO House, and even miniature versions of rides and attractions at LEGOLAND Billund. There's also the Kornmarken Factory, complete with a tiny yellow LEGO delivery truck and interior details, and a scaled-down red LEGO plane that acts as a tribute to the LEGO airfield.
Along the way, builders can also choose to add themselves to the display as a minifigure, with space included for one or two minifigures to appear in the set.
“Billund is the heart of our story. It’s where LEGO play began and where it keeps evolving,” said Søren Bering Andersen, Head of Experiences, LEGO House. “With 40507 I Love Billund, we wanted to capture not just the landmarks, but the feeling of what this place means to families, fans, and everyone who’s ever dreamed in LEGO bricks.”
As an extra celebration of 2026's LEGO House exclusive set, there's also a new LEGO House passport cover this year, only available in Billund. Designed to pair with the LEGO Passport, the cover has a gold finish and various LEGO-fied details.
What's more, there's also an exclusive art print, only available to get in Billund. The artwork pairs nicely with 40507 I Love Billund, recreating versions of some of the landmarks included in the set.
LEGO House will host a series of launch events and designer signing sessions in Billund for the launch of the set, including two after-hours launch events at LEGO House on February 27 and 28, where invited guests will receive an early presentation of 40507 I Love Billund. Guests will also have the opportunity to meet the designers of the set during dedicated designer signing sessions in Billund's LEGO Square between 3pm and 4.30pm on March 6, 13, and 20. No ticket is required to attend these sessions.
Alongside these special experiences, 40507 I Love Billund will be available at the LEGO House Retail Store in Billund from March 1, retailing at 749 DKK For a limited time, the set will also be available to buy at LEGOLAND Billund from March 28. Keep an eye out for our review, coming soon.
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